Immersive Storyworld: Creative Process Inside Out

Alison Norrington and Nataly Rios give a detailed examination of the creation and development of The Chatsfield, a persistent interactive living soap opera that integrates numerous characters, digital platforms, interactive games and user-generated content.

They discuss the evolution and operation of this project, explaining how to tell a story across multiple platforms, collaborating with different teams and partners.

 

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